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IN THIS EPISODE

The Business Case for Virtual Reality: Insights from Immersive Tech Expert Jeremy Dalton

In this episode, we dive deep into the world of immersive technologies with Jeremy Dalton, a leading voice in the field. From the history of VR and AR to the latest research findings, we explore the potential and challenges of these technologies.

Join us as we discuss Jeremy’s journey from auditor to author of a book on virtual reality, and how companies like Ford are using VR to reduce production line injuries. Discover the impact of VR on training, collaboration, and operational efficiency in various industries.

Learn about the rise of VR arcades, the challenges of transitioning to VR training in factories, and the importance of data transparency in showcasing the value of VR technology.

Don’t miss out on this insightful conversation that sheds light on the future of immersive technologies and their applications in different sectors.

WATCH THIS EPISODE

EPISODE GUESTS

Jeremy Dalton aids clients globally in the effective implementation of immersive technologies such as augmented reality (AR) and virtual reality (VR), along with desktop-based solutions. His extensive experience spans the design, development, and deployment of these technologies, as well as the creation of customised reports to illuminate their value.

He has provided consultancy to private companies of various sizes, from startups to Fortune 500 firms, and governmental bodies from the UK to South Korea.

Jeremy has authored published books on these topics, delivered presentations to businesses, governments, and academic institutions, and regularly contributes to media outlets including The Financial Times, The Economist, and the BBC.

SHOWNOTES WITH QUICK LINKS

00:00:00 – Introduction

00:02:25 – Jeremy’s journey into immersive technologies

00:09:40 – VR meta meeting and research

00:13:09 – VR versus video conferencing for relationship building

00:19:45 – History of immersive technology

00:27:55 – Practical applications of the metaverse

00:38:55 – Ford’s use of VR and industry reservations

00:42:10 – VR in manufacturing

00:54:47 – 360 and video content in VR

01:00:57 – VR versus AR

01:12:55 – VR research – unconscious bias and changing lives

01:21:28 – LinkedIn engagement strategies